Case Study

Fernando Gros

Fernando Gros, is a Tokyo photographic artist, writer and musician. Fernando came to Made Neat with a need to redesign his website for better user experience and a future of better search engine optimisation.

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“It was apparent when our team first met with Fernando that his site’s current design wasn’t meeting e-commerce expectations or providing a user-friendly environment that inspired readers to click through and share his work.”

The Challenge

Our challenge was to create a website for Fernando that brought together his brand and style with essential eCommerce/blog elements into a unique but minimalist design.

The Process

After an initial design kick-off call with Fernando Gros, our creative team went about putting together initial ideas and inspiration. On the outset, it was evident our job was to create a minimalist looking site that was packed with subtle and unique features. After meeting Fernando’s expectations of the design phase, on his approval, we moved on to the development stretch of the project, where the site was built out with features added to complement the site design.

Our Solution

With a clear understanding of Fernando’s current site pain points our team ensured that every aspect of this project would be working towards providing a bespoke design with ease of use for site visitors and for Fernando himself to manage the site.

The result is a beautifully designed WordPress eCommerce/blog that has provided Fernando Gros with the perfect foundation for optimum SEO and ROI.

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